KEYS TO THE ART OF THE SALE (RETAIL PRODUCT KNOWLEDGE)

KEYS MISTAKES NOT TO MAKE!!

NEVER try to prove that you are right. Learn to be diplomatic. If being “right” is so important to you-ask yourself: do you want to be right or do you want to make a sale? This is were the old addage of the “customer is always right” was born.

DO NOT TALK AT PEOPLE!!

I’ve seen this happen alot with sales people. They talk and talk about their product or themselves. Then when it gets to the presentation of the product or service, the client is already worn out. I’ve also seen sales people also seen sales people talk so much about there product/service that they sell it and then sell it right back.

DON’T DISRESPECT PEOPLES TIME!!!

Show up to appointments on time. Focus entirely on your client when you are with them-this means not answering your cell phone or chatting with other employees/co-workers, etc.

NEVER SHOW YOUR CLIENT YOU ARE IN A BAD MOOD OR HAVING A BAD DAY!!

Believe me, they don’t care. They only want YOU to focus on them. Watch your mood to mouth connection.
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