Real Hair Truth Launches! The I.B.S Network!

Jotovi Designs Inc which produced the documentary the REAL HAIR TRUTH, has now launched the website I.B.S. It is an Organization for entrepeneurs, Manufacturers, Distributorships to Network, and make changes within the Professional Beauty Industry. Now industry entrepreneurs can have a website free of Manufacturer advertising, and see NEW products, class’s, Dvd’s, and learn how to make and establish their own independent line of retail goods. Anyone can log onto the site and create free profiles of there, products and network with independent manufacturers and distributorships.

The site will eventually offer advertising for all new hair care, educational, books, you name it. But will be exclusive only to the entrepreneurs of our beauty industry.

The Independent Beauty Solution Network was created for the Entrepreneur, Manufacturer, Distributor of the Professional Beauty Industry.

To provide a venue for Industry entrepreneurs to exchange, network ideas and solutions related to the Beauty Industry!

And to be a model for Independents, Manufacturers, Distributors, and Entrepreneurs to change the barriers of traditional Manufacturer product saturation and diversion of the Beauty Industry!

And also to expose our new ideas and goods for the betterment of the Professional Beauty Industry!

THE REAL HAIR TRUTH.

There comes a time when enough is enough especially for my industry. I have been in this lovely profession for twenty-three years plus! I am tired of the manufacturer’s depleting the industry, distributorships being bought up by manufacturer’s. Salon owners not treating their employee’s as employee’s. Salons not holding up to the standards of education. And also hairdresser’s not SPEAKING UP!. When the time comes you will be quite surprised at the non participation of the professionals, and then it will be too late. Change must come and the change must come from you also. I can make all the Films I possibly want to but not having the participation of the industry for added support the gain will be futile. Crazy as it may sound the industry is taking away from the professional. And the “CIRCLE MUST BE BROKE”. Website’s that started as informational are now online stores.

Hard times are upon us and I also feel the constraints of this era, no longer will it be affordable for you to open up a salon and progress as a small business owner. Distributorship will increase their costs, you will also have to. Schools will just manufacture students, and some industry schools tuitions are as high as $19.000 dollars. Now hairdressing is not rocket science it is an art, $19,000 is way to much. And these large manufacturers are spitting out these schools at a rate of 2-3 a month and also worldwide!.

The laws of Cosmetology renewals are a laugh a booklet for nothing, 30-40 questions of imbecilic knowledge will not keep our cosmetologists on a path of higher education.  It only defeats the purpose and insults the professional. This is done on a state-wide level to meet a very short detailed requirement of generalship. THATS ALL!!

It is up to the license professional to take matters in there own hands and lift their industry out of the nickel and dime era we are in. To stop the political enviroment plaguing our hair show, and professional organizations. Is any professional cosmetology organizations doing anything for you, I went on a well known site and the links did’nt even work.  I don’t see anything. Is the online industry website’s providing you with information that is New! That is a big NADA, only trying to sell you crap, crap. And emailing you constantly will holiday bargains, or promoting there “CIRCLE” It is all to comforting for them to stay in this, since they are getting your money. And to show off anything NEW would be a financial, and risky endeavor for them. So don’t expect anything to change with them. They play it safe. But enclose themselves in a hollow shell. SAD! But let me give them a word of advice. Its all about ART,  and CONTENT!

Is the price of your salon supplys decreasing and is the distributorships offering you anything other than product knowledge class’s. I use Goldwell hair color and since last May I have not even received a brochure from the distributorship (EVOLUTION SALON SUPPLYS – JACKONSVILLE, FLORIDA).  Not one form of educational venue  is offered in a structured  form from my distributor. I have not seen my sales consultant in over 6 months. And when I do its to sell me something, a bargain package of goods. Or to let me know someone from the “CIRCLE” has just started there own retail line.

Look I have been there and I know what it is to be a salon Employee, Salon owner, Booth renter. I know how hard it is to scrimp and save, to train someone and see them go out the door, to rent a booth and see the salon owner abuse my space and also work around alcoholics, drug users, etc/ I HAVE BEEN THERE. But I cannot change or try to implement change without the help of the community. It is not hard to speak up for yourself and defend you craft. I love my work and my profession, I have had many, many ups and downs. Highs and lows and I must accept then with a grain of salt. But if you are bothered by what is happening in our community of hairdressing then you must WAKE UP! And speak you mind. Let people know your beliefs, and also take the responsiblity of your professional success. Nothing will come to you easily. You will learn to embrace the quality of hard times and the successions of perseverance. That is how you will succeed. But you will not change the industry with your own success singularly. It must be done as a whole and as a simple step towards the cleansing of the profession that it  needs. To stand-alone will gain you defeat but to instil a facet of unity and togetherness then the ball will roll.

AND ROLL IT WILL !!!!

Joseph Kellner