Andre Nizetich Interviewed For The Real Hair Truth

                    Andre Nizetich

Andre Nizetich is recognized as one of the première hair color educators.  Andre is also the owner of a salon specializing in hair coloring, and is the author of two books: “The Simplified Approach To Haircoloring “and “Teaching Haircoloring”.

Andre co-founded the “International Haircolor Exchange,” a prominent group of haircolorists who meet annually to share ideas.  He is currently serving as president of the American Board of Certified Haircolorists.  Learn from the very best! Andre is considered one of the very best haircolor educators in the nation. Part of the reason  is he has done it for such a long time.

But he also has a keen sense of what it takes to covey information to the new learner without confusing them. If you ever taken one of his classes you will know what we are talking about. Andre has colored more swatches than anyone else in the country. His props used to give the learner a clear understanding of what happens when you color hair.
His dimensional hair coloring and foil placement are the best in the salon industry. His motto is the more proficient you become the more money you will make. This class will take your foil placement skills to a new level. If you are a beginner or if you are looking to refine your foil placement skills this class is for you. Andre’s matter of fact approach to teaching hair color makes learning a pleasure.

This is not a manufacturer-sponsored class. His teaching works with anyone’s haircolor. If you ever have an opportunity to attend his class don’t miss it, he is great.

Furthermore, Andre travels throughout the US administering the certification examination.

He is dedicated to improving the status of the professional haircolorist. “Being certified establishes oneself and gives potential clients the ability to select those haircolorists that have reached a higher level of competence”.

Consumer campaigns are planned in the future as ‘certified’ members increase in numbers , offering consumers a better way to determine the level of professionalism they are seeking. 

The test acknowledges that hair coloring is a complex discipline that requires additional study and experience before one can be considered professional.



A week or so ago I was sent a email that really startled me. Hearing and reading the truth from an individual who has a very respected Haircolor Certification within our industry, I knew this was something from a David And Goliath Movie. Below is an email sent to me from Andre Nizetich The President of American Board of Certified Haircolorist detailing the action of a large haircolor, and product manufacturers behavior on not getting their way.

ABCH 6N Comparison Completed!!!

We have completed our study of the 56 haircolor formulations and they are ready for release.  I think you will enjoy viewing and reading the results.  The very best way of studying the results is to view the boards in person.  That is an impossibly, so we are going to give you the opportunity to purchase 11×17 copies of the 4 boards and the 6 pages of statistics of the entire study.  We will make this information available to you for $30.00.  This includes a DVD showing exactly how the study was conducted.  To help you decide we have placed the entire study on our website at  Click on “news”. Our goal in conducting this study is to dispel some of the falsehoods that exist regarding haircolor products and the ludicrous claims made.  We will never be able to progress as an industry if we place our successes on a product rather than our ability as professionals.
           Several years ago I conducted a similar comparison on red haircolors.  We did not have the Internet at the time so the study was known to very few people.  It did however catch the attention of some executives of the L’Oreal company.  One executive in particular approached me and indicated he would like to speak to me privately.  I recall at the time I was very excited.  At the time I was soliciting funds to help grow ABCH and surely they would look upon my efforts with favor.  As I was herded into a room with 4 executives surrounding me with stern looks on their faces, one said to me, “You can’t do these kind of things if you expect us (L’Oreal) to support you”. he was speaking of the red comparison. I told him that I showed the comparison to several haircolorists and they loved it!  To which he replied, “Andre, that is more information than haircolorists would ever need”. In other words his message to me was he would rather have haircolorist ignorant.  This was a complete contradiction to what the ABCH is all about.  As a result of that meeting I never published the results of that comparison.  None the less L’Oreal never supported us and continue their non support.   So to L’Oreal This 6N comparison is for you!
more beautiful place.  HAPPY NEW YEAR TO ALL OF YOU!

 To all of the hard-working haircolorists who toil in the trenches each day to make America

 It is all of you who make the beauty industry what it is.  NOT the manufacturers, NOT the schools, NOT the distributors.  Without the hard-working hairdressers and haircolorists there would be no need for the aforementioned.

It was amazing speaking to Mr Nizetich and knowing that there are professionals within our profession who have a level of standard that is simply remarkable. You see I am sure Mr Nizetich has no reason to make up such a story. If you really read between the lines this man has character, and values. And it is quite refreshing to see someone stand up to the Manufacture’s.

Thank You Mr Nizetich, and welcome to the Real Hair Truth!

And L’oreal Pleasure to meet you and I will expose you soon!