The release date for the Documentary is scheduled for August 23, 2010
Tag: orlando
Daniel Cunningham Editor For THE REAL HAIR TRUTH
Daniel Cunningham is a motion picture editor based out of sunny Florida. He edited his first film in third grade on his parents VCR, and from that moment he knew what he wanted to do for the rest of his life. Now the VCR has been replaced with a Final Cut Pro/Avid rig; complete with Adobe’s creative suite. Although the equipment has changed, Daniel’s passion as an editor has stayed the same. Daniel has worked on a large variety of projects, from corporate films to features, music videos to shorts. His forte has always been rhythm, pacing, and storyline. In August of 2009 he received his bachelor of sciences degree in film and television production from Full Sail University. Daniel continues to learn new techniques and skills that he can apply to his craft daily, and takes great pride in the work that he does. Daniel is currently working on the documentary “THE REAL HAIR TRUTH”.
Haircolor, Haircare Giants In the Industry Are Stealing From You!
You know who really is making the revenues now, Thats right Home Haircoloring, and Haircare. Industry giants are out there putting the profession in the dirt and a good percentage of the hairdressing, makeup industry professionals just sit on the ass and let it go by. WHEN ARE YOU GOING TO WAKE UP.
Alberto-Culver, L’Oreal, Clairol, Upjohn, Procter & Gamble, Unilever, Revlon. “L’Oreal and Procter & Gamble stand out in front of the leading marketers that have been swallowing up salon hair care companies. And brands to bolster revenues in the face of flagging category sales.
L’Oreal has bought Redken (1993), Matrix (2000), Soft Sheen (1998), Carson (2000), and most recently, Artec (2002). These purchases give the French beauty products giant an even stronger and more diversified position in the U.S. salon products market. P&G has also expanded its hair care portfolio with two substantial
moves. It bought Clairol from Bristol-Myers Squibb in May 2001 and then acquired Wella.
Salon Professional will go to SALLYS and buy all the products stated above and not think a thing about it. There is only one privately owned haircare/haircolor company left in the business SCRUPLES. Thats It!
Then you get some professional starting there own retail lines in our industry and then they sell out to make a Buck, remember ARTEC, they did the same thing sell it to you and make a legion of customers within the profession and then CASH in on the product.
You haircoloring sales are going down the tubes now thanks to the giants accomadating the consumer, giving false information to sell a buck. That is fine for me I specialize in corrective haircolor so there preying on the ignorance of haircolor to the consumer helps the growth within my salon.
But when you think of all the other companys selling to the industry professionals haircolor in deals that the stylist cannot so no to. Is also preying on the ignorance of the salon professional. A salon professional who is not specialized in the art of haircolor will buy a introductory package from the Sales associate who represents the Distributorship and not even recieve the full haircolor line. Colors that are speciality haircolors can be easily be made by knowing the haircolor wheel. But the manufacturer will make certain haircolors for the stylist preying on there lack of knowledge of the color wheel. The point I am trying to make from all of this is the inside of the Professional salon industry manufacturers and distributors are sticking it to you. You think they are for you (Booth Renter) and the Salon but they are not. One of the great ploy I see in the industry is how every year you see SEBASTIAN, GOLDWELL, MATRIX, FRAMESI, all these companys advertise a better product. But in realisty they are just repackaging the product. SAME THING DIFFERENT FACE! Disytributors will do the same thing where I am from in Orlando I use Goldwell Haircolor, the distributorship is called EVOLUTION in Jackonsville. They will put together a new product launch from the manufacturer and sell you a ticket for let say $50.00 and give you a goodie bag of crap! After a hour of bullshit I came to realize the product was the same only repackaged. I paid $50.00 for a stupid product relaunch!
YOU SEE THIS ALOT AT THE HAIR SHOWS!!!
YOU HAVE ALL BECOME COMPLACENT
Joseph Kellner
THE REAL HAIR TRUTH
Customer Service? You Tell Me
If they are not trying to sell you something while you are TRYING to enjoy your hair getting done, they are over-charging you to dry your hair? It cost $50 dollars to DRY your hair AFTER you have already paid $120 for partial hi-lights and $90 for single color and $10 for some color sealer and $30 for some conditioner that you had no idea cost anything when they washed your hair. I mean, after shampoo does come conditioner..right? And shouldn’t they dry your hair to make sure they colored it right? Why should I have to pay for them to check their work? And forget it if they had to use a toner. You get to pay $70 dollars if you want your haircut. Add it up…All this and you get to wait for four hours to get it all done….and then they try to sell you stuff again! Fell for this for over a year and learned that there are not only better stylists out there but kinder and more reasonably priced ones, who haven’t forgotten that Customer Service is an art and valuable, and it’s about fairness in pricing (you are not remodeling my kitchen, just doing my hair) kindness and hair styling…I rather would not feel like I just ended up on a used car lot and pressured to pay for things I don’t want. I believe that this will be the downfall of this salon. Talent can only go so far when you are asking your clients to pay for your personal gain. I, personally, like to donate to more lasting and meaningful charities. Good luck, and keep looking. I don’t mind spending money; I just don’t like feeling like I am getting taken advantage of..every single time I go in. I fell for it but you don’t have to.
Underserving Consumer
If you were raised with basic good manners and along the way ever joined a service group, like the scouts or 4-H, then you’ve got the groundwork for providing great customer service. The foundation you need is one of courtesy, caring, willingness to serve, and an attitude that lets your customers know that you they matter-and that you care. There are skills and technologies that can help you put it all into practice, but don’t get your head turned by all the whiz-bang tools that are out there. Great customer service has its basis in good manners. See? Mom was right.
These days it is fashionable for companies to refer to customer service as “customer retention,” but that can lead to backwards thinking. To retain a customer, simply serve him and do it well. If you focus on retention you’ll miss what is important, which is the customer and his or her needs.
But here’s the opportunity. An unhappy customer will become a loyal consumer if you fix his complaint and do it quickly. Eighty percent (80%) of these folks will come back to you if you’ve treated them fairly. That percentage rises to the upper 90s if you respond immediately. Every day you have the chance to transform your mistakes into returning customers — the kind who will tell other people good things about you. Imagine that.
This Review was written by a consumer, who visited a salon in Orlando call ALEXANDER HAIRDRESSING.
The Real Hair Truth 
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