Frédéric Fekkai Buys Back His Brand

Frédéric Fekkai, in partnership with Cornell Capital LLC, has taken back the brand he started by acquiring Frédéric Fekkai Brands.

Fekkai Brands creates hair and body care products, including shampoos, conditioners, treatments, hair fragrances and styling products. Additionally, the company owns and operates a number of salons across the US.

Fekkai, who founded his namesake brand in 1996, sold it in 2008 to Procter & Gamble. P&G then sold the brand in 2015 to a joint venture formed between the CEOs of Designer Parfums and Luxe Brands.  The ownership group selling off the company includes Dilesh Mehta, Tony Bajaj, Joel Ronkin and Amy Sachs

Blue Mistral LLC, a holding company founded by Fekkai and Cornell Capital, will own and operate Fekkai Brands together with Bastide, a fast-growing Provence-based provider of luxury fragrances and hand and body care products that Fekkai has led since 2017. As CEO of Blue Mistral, Fekkai will further accelerate the growth of the Fekkai Brands and salons by placing a heightened emphasis on education, innovation and the customer’s overall experience while leveraging opportunities for collaboration with Bastide.

“I am thrilled to rejoin Fekkai Brands and eager to reconnect with the salons, teams and consumers,” said Fekkai. “This acquisition will provide me the opportunity to reinfuse my passion for innovation into the brand, while reigniting its growth and guiding Fekkai Brands through its next chapter in a modern and exciting way.”

“The opportunity to partner with Frédéric, a proven entrepreneur in the beauty sector, as he returns to the helm of his iconic brand is truly compelling,” said Henry Cornell, senior partner of Cornell Capital. “Leveraging Cornell Capital’s cross-border network and operational expertise, and Frédéric’s deep relationships and reputation within the industry, Fekkai Brands is well-positioned to succeed in the growing global cosmetics and personal care industry.”

Ronkin, exiting CEO of Fekkai Brands added, “Frédéric is an accomplished entrepreneur with a proven track record of building highly desirable brands. We are confident that his return to the Company will be instrumental in fueling its growth and driving innovation.”

Monat Class Action Lawsuit Already

 

A new class action lawsuit alleges that Monat Global Corp. promotes its hair-care products as being able to help growth, but consumers say they actually lost hair and experienced irritation after using the products.

Lead plaintiffs, Trisha Whitmire and Emily Yanes de Flores, allege in their class action lawsuit that they and others purchased Monat hair care products because they were promised aid in hair growth and health; however, say the plaintiffs, the chemicals in the products actually lead to increased hair loss. They say the misrepresentations are part of a scam by Monat to get consumers to purchase even more expensive products from them. Both plaintiffs allege that they experienced significant hair loss after investing substantial sums in Monat products. They say they brought their concerns to the company, but were told they were going through a “detox” process and would see healthier hair if they continued to use the Monat products. They say the company also pointed the finger at suppliers when they continued to complain.

“Shamefully, hair loss claims are met with unsubstantiated claims of a ‘detox’ period that will cause increased hair loss before the purported benefits of Monat hair care products accrue or worse yet, suggestions to spend more money on still more expensive Monat haircare products,” the Monat class action lawsuit states. Frustratingly, allege the plaintiffs, the hair loss does not stop, even after consumers stop using the Monat products. According to the Monat class action lawsuit, Monat advertises its products as “naturally-based” and “safe.” The plaintiffs say they were drawn in by claims that the hair care products were “suitable for all skin and hair types.”

Further, allege the plaintiffs, Monat claims that their products stop hair loss and aid in regrowth. The website, according to the complaint, touts chemicals used in Monat products as clinically proven to provide a “significant decrease in hair loss effect and increase in hair regrowth.”

“In fact, MONAT Hair Care Products use numerous harsh chemicals and known human allergens. As a result of the defective nature of the MONAT Hair Care Products, they were and are unfit for their intended use and purpose,” the Monat class action lawsuit claims. According to the class action lawsuit, many other consumers experienced the same problems and misleading responses from the hair care company; however, Monat, a multilevel marketing scheme, has scrubbed customer complaints from the internet. The Monat class action alleges that the wealthy family running the business has even sued a woman who set up a Facebook page for those who suffered hair loss after using Monat.The plaintiffs seek to represent Monat hair care users who purchased the products since Jan. 1, 2014. The plaintiffs are seeking damages as well as a court order stopping Monat from allegedly misrepresenting their product to the public.

The consumers are represented by Brian W. Warwick and Janet R. Varnell of Varnell & Warwick PA, Charles J. LaDuca and William H. Anderson of Cuneo Gilbert & LaDuca LLP, John A. Yanchunis of Morgan & Morgan PA, and Joel R. Rhine and Dara Damery of Rhine Law Firm PC.

The Monat Haircare Products Class Action Lawsuit is Trisha Whitmire, et al. v. Monat Global Corp., Case No. 1:18­-cv­-20636, in the U.S. District Court for the Southern District of Florida.

Ulta Beauty Starting To Make Headline For The Wrong.

Ulta, Ulta, Ulta. Is in existence because the professionals of the Beauty Industry never took a stand. And a lot of the “Riff Raff”, in the Beauty is because of the complacent professionals.  Worry about there craft and not there industry. Not learning the politics and letting the wolves lead them. That is what happens when you are a sheep and not educated in the Art Of Deceptive Practices.  My Grandfather always said, “Be as sweet as a sheep, But as slick as a snake”. And right he was. The only reason ULTA is in existence is because of US.  No one else, just US. They sell our tools, products, they have a salon who will do work for very cheap cheap. They too away our retail edge and basically all you have is a craft left.

I could go on for hours, and hours and hours. Enlightening you of the “Dark Force”, in our industry. But to no avail the only interest is balayage, ombre etc, etc, etc. So here we go with some news.

A woman who claims she used to work for Ulta Beauty is calling out the chain for unsanitary practices. Twitter user @fatinamxo is using the platform to “warn” other beauty lovers about the safety of their makeup. In a series of tweets, the ex-employee alleged that her managers at the retailer would tell her to “clean” and repackage used items to be sold again. “So I was a former employee at ULTA and whenever a customer would return a product, we were told by managers to repackage/reseal the item and put it back on the shelf,” she wrote on Twitter. “They would resell EVERYTHING. (makeup , hair care , skincare, fragrance ,hair tools, etc.),” she said in a follow-up tweet.

She then posted images of new makeup and makeup she claimed was returned used, repackaged and resold. “For example this foundation (even-sticks) they would clean it with a q-tip to make it look new. I’ll attach a photo of a NEW foundation vs. the one they repackaged and put back on the shelf. ( NOT SANITIZED ),” she captioned the photo.

The Twitter user said her managers would “clean [products] with alcohol” as a way to make them look new.  Her allegations have earned thousands of likes on Twitter, as well as several people coming forward with their own similar stories about Ulta Beauty’s unhygienic practices. “Can 100% confirm this is true. Shopping at any ULTA in Frisco, Mckinney, Denton, Sherman, Allen, basically the entire Dallas area and around they train every single employee to do this. All the stores in the area do this,” one wrote. One ex-employee offered a reason for the “disgusting” action, writing “I worked at Ulta too…and they did that too. They wanted their shrinkage to be low so that’s why but it was so disgusting.” Some Ulta Beauty employees have shared different accounts, stating that their stores never cleaned and resold used make-up. The beauty store released a statement to TODAY regarding the allegations, saying that used products are supposed to be thrown out.

They even put back a USED liquid lipstick, the manager said she would “clean it with alcohol” ( that was the last straw for me ) here is a photo of a lip palette ( exclusive online only ) that was returned and mangers put it back on the shelf to resell (CLEARLY NOT SANITIZED).

 

“We do not allow the resale of used or damaged products,” an Ulta Beauty spokesperson told TODAY.

Here comes the “BULLSHIT” everyone.

“Our store associates are trained to catalog and then properly dispose of any used or damaged items. If associates have concerns that this or any Ulta Beauty policy is not being followed, they can anonymously report it through our third-party hotline. Our policies, training and procedures are aimed at ensuring that only the highest-quality products are sold in our stores and online. “We take any concern of this nature very seriously and if we find that there is any deviation from our policies, we will take appropriate actions to ensure we continue providing a consistently high-quality product,” the statement continued. “The health and safety of Ulta Beauty guests is a top priority and we strive to deliver an optimal experience every time they shop with us.” The woman said she took to Twitter not because she dislikes Ulta, but wanted to warn others against buying used makeup. Good Job!!!!!!!!!!!!!!

 

 

 

The Real Hair Truth

 

Are you doing something about it in your business?

Yes you can go into these super stores of beauty and just about find anything you want inside of them.  Perfumes, cosmetics, makeup, hair care, even hair color. They have a salon to also get you hair styled and whatever else. But to the real professional who has some form of professionalism inside of them. It is merely a flea market like the hair shows.  So how could you work in a company who sell boxed hair color to the consumers coming into the store. And then at the same time work in their salon. I would love to know. That to me is a sign of being in competition with your employer.

But the days of loyalty are gone. That is from a manufacturer and as I might also say from the consumer also. Pity my profession. A lot of the profession has been sliced and diced. You have nail salons to go to, Spa’s to go to. And now Salons who go ahead and offer Blow-Drying and Makeup also. The day of the salon being the place to get your beauty needs done are over. This also increases a lot of competition with in the industry with the professionals. Too many stores create an over saturation of the industry.

Leaving many professionals with out jobs and too much competition.  Nothing wrong with that but from the studio I work at by myself there must be at least 20-30 booth rental and salon advertisements to compete with. Salons now are a dime a dozen. Every strip mall built-in Orlando has a dry cleaner, salon and liquor store in them. Too many salons and too many places to purchase my professional tools, products etc.  But within my industry there are a few factions who bestow the honor of calling themselves “Representatives Of Our Beauty Industry”.  They want you to think they are there for you, but they are merely representatives of the manufacturers.

These organizations who charge over $300.00 to join say they are the “Professional Beauty Association” To represent you on all and every issue governmental to state rulings and passing of laws concerning the Beauty Industry. Believe me everyone they are a scam also. especially when the are buying the hair shows up. I always thought that if you are an oversight committee that you should remain neutral in your preferences within the Beauty Industry. But sit back and investigate for yourself and you will find out they do nothing for you as a professional in the Beauty industry.  Other than giving you a discount to their hair shows.

So many in the industry are keen to my voice and other voices have raised up to take part in informing the professional what it is all about “NOW”. Many new independent company’s are forming and the  Independent social media has taken a HUGE chunk in the education and commentary aspects of the industry. Bravo!  Informing others who and what is really out there now in the industry and who is for the industry etc. A few years ago I seen this gentleman come out of the shadows and live off his daddy’s coat tails. Selling a new product for all in the industry. Claiming,” this will change the industry” my new shampoo and conditioner.. Take it from me when some one speaks of that nature they are merely a “Snake Oil Salesman”. He made a little money but what sold it was is daddy’s last name. This guy didn’t know the difference from a hair pin and a bobby pin. But since he USED his daddy’s name he sold a few bottles and made his money and “WALLAH” he took a boogie out of the industry. Never to be seen again. I can still hear him laughing.

Times change and so do people, this was a very important to me to say a few words. I don’t lose sleep over these action anymore within my industry. I take it for what it is and how it could have been stopped, but never was.  I hold my “CRAFT’ in high regards but when it comes down to the “ELITES” of my industry there words and praises me little to me.  I used to have mentors but that is a big word to me now, which holds a lot of respect but from what I see none can fill those shoes.. Now I just have one mentor and he is the greatest of them all.

Trust me he wont sell me out.

And that’s how I feel.   The Real Hair Truth

LOreal Misleading Again!

The Real Hair TruthSo Many hairdressers in my industry use LOreal hair color and there products. And so many don’t take the time to really find out that they are in competition with there manufacturer. Who will pledge allegiance too you and will send the “Best Snake Oil Salesman”, too you to inform you on the usage of there color and products that you can buy on the internet. You don’t really understand the how good these company’s are doing you wrong and also to the beauty industry.

Here is a good tidbit to chew on and to really think about how these company’s work behind the scenes to squeeze out every nickel and dime from there products. Advertising can be very misleading to the professional and to the consumer.  Go ahead and click on the link first for the complaint and read about the case filed in court.

November 2013: A federal judge denied final approval of a class-action lawsuit against L’Oréal USA, Inc. The complaint, originally filed in April 2013, alleged that the company misleadingly markets professional hair care products as only available for purchase in salons when the products are actually available for purchase in major retail outlets. According to the settlement terms, the company agreed to remove the misleading labels from the product packages for a period of five years. The Court rejected the settlement because (1) the salon-only purchasers and the retail outlet purchasers had different interests and so the class certification, a requirement for settlement, was inappropriate; and (2) the settlement was not fair, reasonable, and adequate because the company only agreed to stop the misleading labeling for a limited time and the class received no monetary award. (Richardson et al v. L’Oreal, Case No. 13-cv-00508, District of D. C.).

Misleading Information

 You the professional LEGALLY HAS the full liability of the products you use in the salon. You purchase them, you bought them, there yours. Once a product is purchased you have hold full liability. Take the time to know your salon products, color line, hair care line.  Know everything about the distributor, and also the manufacturer.  And of course in my Beauty Industry there are organizations such as the (PBA.com – Who says they are the legal eagle of the industry). (Behind The Chair – This is the Sears & Roebucks of the Beauty Industry), (Hair brained.com – Which basically is what it says it is Hair brained), (Salon Galaxy.com – Which is a copy cat of all the others mentioned). These sites could take the time to influence and to teach there subscribers but have taken the course of self advertising and stimulating there own agenda. So sad! there will come a day when the whole industry is controlled by one or two manufacturers and then don’t say I did not warn you!  Wake up sheeple!

Salon only products!

Don’t be hood winked.!!!!!!!

Joseph Kellner