That Dream!

That Dream is possible, but we already know it’s going to be hard. But in the process of achieving your Dream you will incur a lot of disappointment, pain, you will doubt yourself. Hard times will come but they come to pass. Life has a special kind of meaning. when you follow your own path. Few too many choose there own path. Only to succeed in a day to day life.  This is a short clip from my newest Documentary, The Beautiful LieS.

Short Clip from the Film, “The Beautiful Lies” Release Date November 2014!

“The Beautiful Lies” is a documentary that shines a revealing light on the cosmetic and beauty industry. It showcases the passion of entrepreneurs in this business and brings transparency to product perception, health hazards, organic vs. natural ingredients, and cosmetic mislabeling. While it highlights the professionals who have achieved success through innovation, ambition, and perseverance, it also recognizes that this business is dominated by manufacturer greed and control and…

Jotovi Designs exposes “The Beautiful Lies.”

 

The Beautiful Lies Teaser Clip (Release Date Sep 2014)

Beautiful Lies!

 

 

 

 

 

 

 

“The Beautiful Lies” is a documentary that shines a revealing light on the cosmetic and beauty industry. It showcases the passion of entrepreneurs in this business and brings transparency to product perception, health hazards, organic vs. natural ingredients, and cosmetic mislabeling. While it highlights the professionals who have achieved success through innovation, ambition, and perseverance, it also recognizes that this business is dominated by manufacturer greed and control and… Release date September 2014!

Jotovi Designs exposes “The Beautiful Lies.”

2013 In Review For the Real Hair Truth Organization/Jotovi Designs Inc

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The blog (The Real Hair Truth)/organization (Jotovi Designs) did well this past year.  The “TRUTHFUL”  voice for the industry will always be here on this page. The truth of the industry will always be written and told by me. Even though you will not find it in Modern Salon, PBA, Salon Galaxy,  Hairbrained.me, ETC.  And my films will voice the truth of the industry, ‘The Real Hair Truth, The Beautiful Lies”. Thank you everyone for your support the last 7 years. We have did it on our own without the help of industry magazines, websites, or cosmetic brands.

Jotovi Designs Inc.

We have funded our books and films on our own and will continue to do so.  Jotovi Designs Inc. is not looking for any help financially from any beauty/cosmetic industry brands and will continue to do so!  The organization continues to help professionals in the industry and will continue to do so! This year will be the release of the second documentary called “Beautiful Lies”.  I thank everyone for their continued support and may all have a wonderful New Year!

Best Regards

Joseph Kellner

Here’s an excerpt:

The concert hall at the Sydney Opera House holds 2,700 people. This blog was viewed about 19,000 times in 2013. If it were a concert at Sydney Opera House, it would take about 7 sold-out performances for that many people to see it.

Click here to see the complete report.

L’Oréal Hair Product Class Action Lawsuit Settlement. Burn In Hell!!

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As usual in our industry, See no Evil, Hear no Evil, Speak no Evil. None of the So-called industry websites, comic books, or fan clubs will do no reporting against no major manufacturer in my industry. It is common knowledge for manufacturers to supply the latest and greatest to the industry sheep. For the purpose of increasing the financial pyramid for themselves. No longer is there a honest approach of informing the beauty industry of news about class action lawsuits for the betterment of the industry. WHY YOU SAY? Because industry giants sustain the beauty industry and give financial backing to the comic books, websites and fan clubs. If one of the three prior mentioned “bite” the hand that feeds them there would be no existence for that website, or magazine or organization.  So in general you will not know who, what, where in this industry. You will be led unless you do any investigative work by yourselves.

REALHAIRTRUTH

L’Oréal USA Inc. has reached a class action lawsuit settlement over claims it falsely marketed shampoo, condition and styling products under the Matrix, Kérastase, Redken and Pureology brand names.Under the proposed settlement agreement, L’Oréal will modify the labels of these products to remove certain misleading language.

The L’Oréal settlement will resolve a class action lawsuit (Richardson v. L’Oréal USA Inc.) that alleges L’Oréal misled consumers into believing they could only purchase the Matrix, Kérastase, Redken and Pureology products exclusively in professional salons, when consumers can purchase the products in major retail outlets.

REAlhairtruth.com

L’Oréal denies any wrongdoing, but has agreed to a class action lawsuit settlement to resolve the litigation.

Class Members of the L’Oréal class action settlement include all consumers nationwide who purchased the L’Oréal products for personal, family or household use on or after August 30, 2008. There is no monetary benefit for Class Members. Instead, L’Oréal has agreed to remove from the labeling of these hair products the following “claims”:

  • “for sale only in professional beauty salons”;
  • “exclusive salon distribution”;
  • “exclusive to Kérastase consultant salons”;
  • “only professional”;
  • “only in salon”;
  • “sold exclusively in salons”;
  • “available only at fine salons and spas”;
  • “available only at fine salons”; and
  • similar claims in English or other languages which may be read as suggesting availability for purchase exclusively in professional salons.

Since there is no monetary benefit for Class Members, there is no claim filing deadline. If you wish to object to the L’Oréal product class action settlement, you must do so by September 11, 2013.

Will the industry inform you about this?

NO THEY WONT, MY FRIENDS.

THEY WILL NOT!

Because the industry is L’oreal, And they do not want you to know any wrong about these companies. God Forbid they would reach out to you and explain the particulars of this lawsuit and tell you how to apply for claims.